{"id":72,"date":"2014-08-07T22:30:00","date_gmt":"2014-08-07T22:30:00","guid":{"rendered":"http:\/\/ssgc.co\/2014\/08\/review-state-bicycle-co-fixies\/"},"modified":"2014-08-07T22:30:00","modified_gmt":"2014-08-07T22:30:00","slug":"review-state-bicycle-co-fixies","status":"publish","type":"post","link":"https:\/\/singlespeedgoldcoast.com\/2014\/08\/07\/review-state-bicycle-co-fixies\/","title":{"rendered":"Review: State Bicycle Co Fixies"},"content":{"rendered":"
As Marlon Brando might have said<\/a>, You could have ridden a Contender. You could have been someone. But State Bicycle Co wasn’t available in Oz, so you got something else instead, you got a bum ride. Well now they are available and you can turn around your failing life and ride off into the sunset on a bike that has style and substance. Something like this:<\/p>\n
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The sun wasn’t quite setting but it was heading toward it. I rode off to a pub in Surfers Paradise, which is how it should be done in my opinion.<\/div>\n
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CanRdly Treadlies<\/a> have been kind enough to supply me with two State Bicycle Co bikes, the Contender seen above and the Core, a base model bike, seen below.<\/div>\n
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Both bikes are eminently suitable as regular rides, having the essential qualities we need in a bike.That is, providing our dull lives with the kind of quality and sophistication we lack elsewhere. (Sorry I might have been making assumptions about my audience based on my own experiences. What I meant to say was, providing our already boldly glamorous lives yet more quality and sophistication.) But before we talk about the rides let’s take a quick peak at CanRdly Treadlies and how State Bicycle Co bikes ended up here in Australia.<\/p>\n

CanRdly Treadlies and State Bicycle Co<\/h3>\n<\/div>\n
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There are two ways to enter the fixie market. You can launch your own product, as many fine brands I’ve reviewed have done, or you can launch an existing product. In the case of CanRdly Treadlies they did the latter, based on their experience with the products and people behind that brand. Starting as a consumer and becoming the supplier means CanRdly Treadlies<\/a> understand both side of the equation, and if they weren’t already convinced that buying a State Bicycle Co bike was going to be a good experience they wouldn’t be in the market. That’s a good start.<\/p>\n
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Launching an existing brand has other benefits, all the intangibles of branding and marketing. Also other more tangible benefits such as quality control and bypassing the shake-down period of parts and supplies. With single speeds\/fixies it’s the small things that count and I know that it can be a struggle dealing with suppliers on the other side of the planet, of knowing the quality of the products you’ve ordered or even getting the product you actually ordered. The State Bicycle Co<\/a> has been around since 2009 so they’ve got plenty of that stuff sorted already (you’d hope).<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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State Bicycle Co has a well established image and a presence overseas, with sponsored riders and their own Vimeo channel<\/a>, where they have cool videos like this one: